What is the buyer flywheel methodology?

The buyer flywheel is a marketing methodology that focuses on continuous buyer insights and growth momentum. Unlike traditional funnels, it creates compound growth through understanding real buyer conversations and optimizing the entire customer journey for B2B SaaS companies.

How is buyer flywheel different from traditional marketing funnels?

Traditional funnels are linear and focus on moving prospects through stages. The buyer flywheel creates continuous momentum by focusing on buyer insights that compound over time, resulting in accelerated growth and better customer experiences.

What results can I expect from buyer flywheel marketing?

Companies typically see improved lead quality within 30-60 days, faster sales cycles, and higher conversion rates. The flywheel approach creates sustainable growth momentum that compounds over time.

Do you work with companies outside B2B SaaS?

While my expertise is specifically in B2B SaaS marketing, the buyer flywheel methodology can be adapted for other B2B companies with recurring revenue models.

How do I get started with buyer flywheel marketing?

Start by understanding your current buyers through direct conversations. Then map their journey, identify momentum points, and create systems that compound buyer insights.

30-day Buyer Flywheel Implementation Plan

Day-by-day checklist to start the first sprint.

Free

The plan is published and live on Notion. Duplicate the Plan into your own Notion Workspace for best results.

Notion Page: https://dub.sh/30plan

Plan In PDF format for your PKM: 30-Day Buyer Flywheel Implementation Plan.pdf

The 30-day Implementation Task Sheet in CSV to import directly into your Project/Task Management Tool: 30-Day Buyer Flywheel Implementation Plan